Can you digitize health? The FarmaSoler Case

With the evolution of the internet, consumption habits have changed and people buy more online. But the question is: How far can pharmaceuticals be digitized? FarmaSoler is an online pharmacy success case

With the evolution of the internet the consumption habits have changed and more and more people buy online from the comfort of their computer, mobile or tablet, without moving from home, workplace or during a bus or train journey. With a few clicks you can buy from the latest T-shirt model you like to a washing machine, but the question that arises is why not paracetamol or infant milk for the baby?

It is true that pharmacies are a traditional cutting sector, in which e-commerce has slowed to get because people prefer face-to-face treatment because products sold as medicines require a more reliable. However, the possibility of having certain products of pharmacy and parapharmacy without moving from home, in 24 hours and in any corner of Spain, at a cheaper price than in traditional pharmacies, is giving wings to online pharmacies and developing this sector.

From the Royal Decree 870/2013 the sale of drugs online was regulated, giving way to the development of online pharmacies and ensuring the total reliability of these e-commerce for users. The first thing people should know is that online pharmacies cannot sell prescription drugs, but only parapharmacy products and prescription medications. In addition, every online pharmacy must have a legally authorized physical pharmacy behind it. Anyone can't create an online store and sell online medicines. This is very well known in FarmaSoler and therefore the regulation of your business according to the law is very important to ensure the success of online sales and above all security for the customer. And for greater safety, FarmaSoler is discharged in distafarma.aemps.es that certifies that they are subject to the control of the authorities. Viajes y turismo

The Success of the online pharmacy as FarmaSoler lies not only in the comfort of service, but also in the structure of an e-commerce and its philosophy. It is not about making a pharmacy website and digitizing it because it is now fashion, but defining specific online store objectives. One of the things to offer online pharmacies of success such as FarmaSoler is a wide variety of products and catalog so that the user can find there a good value for money that he does not find in the physical pharmacy.

Hours and availability are obviously an advantage of online pharmacies. How many times do people have to go look for pharmacies on call because there's something missing and pharmacies are closed? How many times do people go from pharmacy to pharmacy because such medicine is very purchased missing in several of them? These problems are avoided with an online pharmacy such as FarmaSoler. Is there any childhood milk and it's nine o'clock and the next day there's no time? Don't worry, people don't need to go looking for pharmacies on call or waste time the next morning looking. People can get into an online store like that of FarmaSoler, apply for the product and the next day they have it at home. On the other hand, not being able to sell prescription drugs can become an advantage, because the online pharmacy expands its catalog with cosmetic products that people will find at a better price than in other specific stores of this type.

In short, digitalization has reached the health sector and online pharmacies such as FarmaSoler are a successful e-commerce model thanks to the possibility of offering products with good price ratio that will be at home in 24 hours. If for example someone habitually uses a product of parapharmacy or nonprescription medication, you will not have to go every two for three to a physical pharmacy to look for it, but you will only have to enter FarmaSoler, acquire it in the amount you need it and receive it in a day in your home, with all the security and legality in your hand for its total tranquility.

Can you digitize health? The FarmaSoler Case

With the evolution of the internet, consumption habits have changed and people buy more online. But the question is: How far can pharmaceuticals be digitized?

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2023-04-11

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